Sunday, September 29, 2013

Smart Products- Packaging Smart

   This week I have been traveling and have seen some really incredible products that I think deserve some blog time.  While in the Wynn Casino I had a tea in their famous coffee shop.  The tea comes in a distinctive triangle box and the bag inside is in the same shape.  The product has a wooden holder that the clerk reaches under the counter and displays for you to select your flavor.  The box is of high quality and gives the consumer a feeling of quality right when they open it up.  When you look into the box you know immediately this is not your ordinary tea.  The bag design that holds the tea is ergonomic in the sense that when you move it around in your cup, the water moves evenly around the bag.  Much more water seems to flow through this design than the traditional bag. This gives the user a great interactive experience with this design.

 The leaf at the top of the bag is really unique.  This allows the consumer to hold it there at that spot and steep the tea until ready. Even the mesh that is used feels of a higher quality and doesn't fold up when you dunk the tea in your cup.  Truly offers a different kind of experience for the user.
 The name of the tea is Tea Forté. I tried several but recommend the citrus mint.  You can tell by the photo on the left that they have several different flavors to choose from. This is certainly not your run of the mill tea.  The mesh around the tea in this shape makes this a superior product alone!  The taste just tops it off.  I would suggest trying it to get the experience that I had.  Nice product and hats off to products that make life easier.

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